Firms Bring Data Matching and Information Management Solutions to the Enterprise

PRINCETON, NJ and HACKENSACK, NJ, August 1, 2008 – Netrics, a technology innovator that makes imperfect data perfectly usable, today announced that it has partnered with enterprise data management software vendor Data Foundations. Through this partnership, Data Foundations will embed the Netrics Matching Platform in its industry-leading OneData Master Data Management (MDM) software, providing users with a single framework for centralized information management which will now be enhanced with matching capabilities.

OneData is a complete enterprise information management software solution that enables an organization’s business users to manage corporate data assets such as Master Data, Reference Data and metadata, with easy-to-use browser-based software. With the addition of the advanced data matching functionality of the Netrics platform to the OneData software, customers will be able to match, group and de-duplicate master data in real-time using the advanced mathematical modeling capabilities built into the Netrics solution.

“Many enterprises struggle to maintain consistent corporate data that can be shared and managed internally and across organizational divisions,” said Deepali Khanduja, Chief Technology Officer, Data Foundations. “OneData enables users to efficiently control and manage their data, ultimately reaping the benefits of increased ROI and greater IT agility. Adding the power of the Netrics platform to our solution will enable us to provide our customers with a more precise matching engine for redundancy control and automatic de-duplication, resulting in better data quality.”

The Netrics Matching Platform provides organizations with a scalable solution that makes imperfect data usable – both within and between disparate databases – despite any variations, inconsistencies or duplications that exist in the data. The advanced mathematical modeling capabilities in the Netrics technology automate the matching and linking of data, even with imperfections, enabling enterprises to make better business decisions based on their data.

“Imperfect structured data is inevitable for all businesses, so it’s absolutely critical that organizations be equipped to make use of that data despite its imperfections,” said Stefanos Damianakis, president and CEO, Netrics. “By partnering with Data Foundations we ensure that organizations realize the tangible benefits from being able to manage and govern their master data more effectively across multiple initiatives, while also allowing them to use inherently imperfect data to make decisions that will directly impact their bottom lines.”

About Netrics
Netrics brings a totally new approach to making structured data – of any kind – usable despite its imperfections. The problem isn’t with the data; it’s the inability to accurately match data. Netrics matches imperfect data in real-time despite inconsistencies, incompleteness, variations and errors. Decision-makers at all levels of the organization, from front-line personnel to C-level executives, get information they can trust. As an embeddable technology, Netrics works with virtually any database, data source or application to quickly, easily and automatically turn data into a business asset. See www.netrics.com for more information.

About Data Foundations
Data Foundations develops and markets enterprise data management software. Data Foundations’ software and the solutions built around it are in use at organizations worldwide supporting initiatives in Master Data Management such as product and customer data management, reference data management and metadata management. The company pioneered the concept of the Standard Data Foundation as an essential information infrastructure layer for data integration at large organizations. Customers include Avon Products, Novartis, Pepsico, and the US Federal Aviation Administration. Additional details are available at www.datafoundations.com.

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